Branding for Corporate Cafetarias

Sodexo offers food catering services to several corporates, and this identity theme was designed

Sodexo required a consistent and prominent branding across almost 50 corporate cafetaria which it manages in India. The branding needed to blend with the existing infrastructure of the client on which the company has no control.

The solution was a design pattern, type style, col- our scheme, signage with icons and wall panels.

Click on the thumbnails below to view larger image.

Corn Food Festival

Drawing the attention of people to the health benefits of corn, with a host of dishes made from it.

Sodexo Corn Festival 2
Corn Festival Mascot
Sodexo Corn Festival 3
Dangler (Front and Back)
Sodexo Corn Festival 4
Menu Sheet and Menu Card

Launching a Play School

Campaign to launch Maplebear, a Canadian brand of play schools in Lucknow.

Project involved a full-page newspaper advertisement, slide ads for cinema, display panels for the classrooms

(Above) stage for the inauguration ceremony, showing the schools’s mascot in a architectural landmark of the city.

BioFach 2005

A landmark event in the evolution of the company Organic India: exhibiting at one of the world’s largest trade fairs for organic products, BioFach at Nuremberg in Germany.

After being seen as an exceptional company in India for so long, it is good to be part of a global community that is committed to bringing earth-friendly and healthy products to the masses.

For me this is the first opportunity to step out of the country. Building the stall was a massive effort, but all seemed worthwhile when it was finally up and ready for the show.